Prior to founding Farsight in 2021, Erica Moore built a career in finance and operations that spans over 20 years. Previously serving as the CFO of Goop and VP of Finance at One Kings Lane, she has extensive experience in growing companies from inception through acquisition. In addition to owning the full spectrum of financial functions, she has led teams in operations, human resources, legal, project management, business analytics, merchandise planning and more.​

Leveraging her comprehensive background, Erica is adept at helping businesses build a strong foundation for scalability and expansion, while ensuring an efficient and lean approach. With the inception of Farsight, Erica has assembled a team with diverse skillsets focused on optimizing for profitability and growth. ​